About Face | Midwest Living

About Face

112 First Ave. SW
Rochester  Minnesota  55902
United States
(507) 292-0922
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Midwest Living Review

Lisa Meyers McClintick
This high-end cosmetics boutique brings a little Manhattan to Minnesota.

If names like Fekkai and Stila have you nodding and reaching for your credit card, this downtown Rochester shop will no doubt leave you smiling -- and probably glowing with great-looking skin. Owned by two sisters -- one was a makeup artist in Las Vegas -- About Face stocks high-end international brands of skin-care products, cosmetics and fragrances. Some prices seem comparable to department store brands ($21 for Pronto dry shampoo spray), while others seem to fall in more in the splurge category ($120 for one ounce of Peter Thomas Roth unwrinkle cream). At those prices, the complimentary mini makeover sounds like a steal; so does $45 for a full 30- to 45-minute makeover, with the cost credited toward a same-day product purchase.

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